PrestaShop News

A product feed for ChatGPT is a structured file with product data: names, descriptions, prices, images, availability and variants. With it, AI systems can better understand the store's offerings and more accurately present products to users. The PrestaShow Feeder module allows you to generate such a feed directly from PrestaShop, mapping the most important product data and updating it automatically. This is a practical step towards AI-commerce, i.e. sales and product recommendations supported by artificial intelligence.

The entry explains that PrestaShop as open source does not always protect against vendor lock-in, i.e. dependence on a single vendor. Risks arise with abandoned modules, lack of updates, weak code or encrypted solutions without a back-up plan. PrestaShow encrypts some modules through ionCube, but guarantees that this will not become a problem for the customer. It provides updates, development, compatibility with new versions of PrestaShop and PHP, and an exit plan if a module stops being developed.

Classic conversion tracking in an online store increasingly fails to show the full picture of sales. Adblocks, cookie restrictions, third-party payments and the lack of a customer's return to the order confirmation page can mean that some of the transactions don't go to GA4 or Google Ads correctly. The solution is server-side tracking, which is the transmission of selected events and conversions on the server side - without relying solely on scripts running in the customer's browser.

PrestaShow's PrestaShop Expert. We explain what the PrestaShop Experts program is, what the official badge means, and why it matters when choosing an agency to support, develop and care for your PrestaShop store.

The PrestaShow 1-Click and Auto-Backup module update system allows you to quickly and conveniently deploy new module versions directly to your store. The user can see available updates, access the history of changes, and the system automatically creates a backup before deployment, which increases security and makes it easier to maintain the store.

TikTok Product Feed allows you to upload product data from PrestaShop to TikTok Ads Manager catalog. With PrestaShow Feeder, you can prepare an XML file with products, prices, images and availability, and then use it in product campaigns, catalog ads and remarketing efforts.

In PrestaShow we took our first steps with websites in 2004. There were two of us - a programmer and a graphic designer. After school or in our free time, we did programming work. We studied, read books about programming, learned about graphic applications, HTML, CSS, JS and even PHP. We followed the principle that nothing is impossible, and the possibility of implementation is limited only by time. In 2008, we received our first order for an online store....

In this tutorial, we show you step-by-step how to configure Google Analytics 4, Google Ads and Google Tag Manager to work with your PrestaShop store. Prepare your store to work with Google's services to benefit from accurate analytics of your PrestaShop store in GA4 and conduct effective ad remarketing.

A slow PrestaShop store means lost customers, poorer SEO performance and more difficult order processing. PrestaShop optimization helps improve loading speed, server stability, database performance, code quality, module performance, and performance in PageSpeed, Lighthouse, GTmetrix and Google Search Console.

Prepare your company for international sales. Choose a system that will allow you to easily sell abroad. With PrestaShop modules, you will fully automate the sales process for foreign markets. We will configure your website to meet all international standards. PrestaShop Domain Manager will configure and detect domains and link them to languages and currencies in your store. It will also improve SEO and keyword quality for foreign markets. Our tax number validator for B2B customers will detect address forms in your PrestaShop store and validate the TIN / VAT field. We can also automate the invoicing process for your convenience. No more receipts and messy accounting.

In this article, we present modules that will help CI migrate all standard product catalog information between any versions of PrestaShop. We will also show you how to perform the migration step by step.

In this post, you will learn how to put up a developer, test or security copy of your online store on PrestaShop 1.6, 1.7 and 8.x on your own in 10 steps. A store copy gives you control over changes before they reach your customers, you can modify it without worrying about the functioning of the production store.

The main task of PShowSubiekt is to synchronize orders and products in real time and automate the process of shipping and packaging of online orders by one or more stationary stores.

An HTTP 500 error, also known as an "Internal Server Error," is a general message informing the user that there is a problem on the server that prevents the request from being processed. This error indicates that something has gone wrong on the server side, but does not specify exactly what problem has occurred. In this post, you'll learn how to enable PrestaShop's debug mode and troubleshoot the 500 error.

Pairing your store with product suppliers, i.e. wholesalers, suppliers and manufacturers is crucial to the smooth operation of your business. We offer an agile and unique module for importing data from XML, CSV files and APIs and creating Advanced Warehouse Management in PrestaShop. Activities with products, on the other hand, will be streamlined by Mobile Warehouse Manager. In this post we will show you that working with products and warehouse can be simpler than ever.

More companies are moving their desktop services and operations online. The Internet allows you to reach a larger audience and automate and take care of your business growth. Supporting the launch of an online store is PrestaShop - a flexible open source modular tool for building online stores that is gaining in popularity!

A banner pinned to the top of the page, a slider on the homepage, a graphic in the left column - these are formats familiar to any Internet user. In this post we present how to create a banner yourself, step by step, in PrestaShop 1.6, 1.7 and 8x, which will take the place of one of the products in the product list. Such a banner is not intrusive, eliminates monotony when scrolling through the store and has a sizable click-through conversion.

XML is the most popular and widely used format that contains store and product data.You can import XML into your store and export it from your store. In this post we'll discuss exporting data, because a well exported file will save you a ton of time!

Are you opening up to international sales? You could work on trusting potential customers from foreign countries. That means customizing your site for the new challenges: properly configured currencies, additional languages and domains tailored to the markets where new customers are coming from. How do you tie it all together? PrestaShop Domain Manager comes to the rescue - a new module that will allow you to prepare your store for foreign customers and at the same time... take care of correct SEO.

A taxpayer who sells goods by mail order has the opportunity to take advantage of the exemption from the fiscal cash register. In this post, we present the circumstances, interpretations and positions of the tax authorities on the abandonment of receipts and the possibility of switching to full B2B and B2C invoicing! Check out the conditions to switch to recording sales with convenient and electronic invoices.

Up-selling and cross-selling allow to increase the value of sales on the basis of acquired customers. The use of these techniques significantly reduces the CAC (Cusomer Acquisitin Cos - cost of customer acquisition) thereby reducing expenses related to the cost of a unit sale. It has been proven that selling a product to a new customer can be up to 25 (!) times more expensive than to an existing one. The use of cross-selling and up-selling reduces the amount of expenses incurred on sales.