More companies are moving their desktop services and operations online. The Internet allows you to reach a larger audience and automate and take care of your business growth. Supporting the launch of an online store is PrestaShop - a flexible open source modular tool for building online stores that is gaining in popularity!
A banner pinned to the top of the page, a slider on the homepage, a graphic in the left column - these are formats familiar to any Internet user. In this post we present how to create a banner yourself, step by step, in PrestaShop 1.6, 1.7 and 8x, which will take the place of one of the products in the product list. Such a banner is not intrusive, eliminates monotony when scrolling through the store and has a sizable click-through conversion.
XML is the most popular and widely used format that contains store and product data.You can import XML into your store and export it from your store. In this post we'll discuss exporting data, because a well exported file will save you a ton of time!
Dropshipping is a sales model that relies on a supplier to handle shipping. Dropshipping is a solution for beginners and small stores that sell in smaller quantities and for large-volume goods. We have prepared a module that will allow you to make your goods available to recipients, while integrating you with Facebook, Instagram and Google marketplaces and price comparison sites.
Are you opening up to international sales? You could work on trusting potential customers from foreign countries. That means customizing your site for the new challenges: properly configured currencies, additional languages and domains tailored to the markets where new customers are coming from. How do you tie it all together? PrestaShop Domain Manager comes to the rescue - a new module that will allow you to prepare your store for foreign customers and at the same time... take care of correct SEO.
Do you want to connect your store with your profile on Instagram? A must! The path to purchase on Instagram is much shorter, so users have less time to think and give up. Customers shop faster, more efficiently and without leaving the platform. How do we tie it all together? Easily and automatically: we used JavaScript in an innovative mechanism to integrate PrestaShop with Instagram!
Printing receipts and packing them into packages will soon be a memory of the past. Today you can do everything faster, more efficiently and more conveniently. No more manually rewriting statements! If you haven't yet switched to invoicing and thank you receipts, it's high time to do it. And we have the right tool for that, too, which will help you seamlessly transition to the new system. Your PrestaShop store can electronically issue all types of invoices, including adjustments and returns, and transfer them to your accounting program.
63% of shoppers don't return to your store because you didn't take care of the right customer contact. Affiliate and loyalty programs engage participants and remind them of your existence. Shopping becomes a more pleasant experience when the customer feels your involvement. With our modules you will improve your customer communication system. Communicate loyalty points collected, reward with vouchers and gifts, and reward referrals that increase your sales and online visibility.
A taxpayer who sells goods by mail order has the opportunity to take advantage of the exemption from the fiscal cash register. In this post, we present the circumstances, interpretations and positions of the tax authorities on the abandonment of receipts and the possibility of switching to full B2B and B2C invoicing! Check out the conditions to switch to recording sales with convenient and electronic invoices.
Up-selling and cross-selling allow to increase the value of sales on the basis of acquired customers. The use of these techniques significantly reduces the CAC (Cusomer Acquisitin Cos - cost of customer acquisition) thereby reducing expenses related to the cost of a unit sale. It has been proven that selling a product to a new customer can be up to 25 (!) times more expensive than to an existing one. The use of cross-selling and up-selling reduces the amount of expenses incurred on sales.
WebP is a graphics and image compression format that Google has been developing for several years. The WebP format, while maintaining quality comparable to JPEG, can weigh more than half as much. Its light weight and high quality reduces page load time without sacrificing quality, so the format is highly regarded. Using the WebP format you will achieve higher scores in Google Page Speed, Lighthouse and GTMetrix. Your store will simply load faster. In this post you will learn how to implement the WebP format (and the Lazy Load technique) in your PrestaShop store.
Introducing a new feature of PrestaShow - the Affiliate Program. Join our store's Referral Program to see how it works. As a partner, once you join the program, you will directly participate in the sale of modules from prestashow.pl store and earn commissions for completed referrals. We present the most popular methods of promotion and cooperation, which you can also use in your store.
PriceMaster module has received an update to version v1.38. This version introduces many improvements, which will make price management in the store more complete and convenient. With the module you will change prices in bulk, but also round prices and generate prices for combinations and specific prices. The module allows you to assign markups and mark-ups per product or in bulk.
Meet the XML & CSV Importer for PrestaShop. This is a universal data importer with which you can integrate your store with any wholesaler and supplier. In the video, we show you the basic operations with which you will be able to integrate your store with a wholesaler using a product feed XML file. If you want to learn about a solution that can become a pillar of your store - this video is for you.
Anyone selling online should take advantage of the opportunities presented by the use of Enhanced Ecommerce. It offers facilities for better analytics and analysis of customer behavior as they navigate through the online store. Enhanced eCommerce also allows you to study product and order statistics.
This tutorial will show you how to use the CSV & XML Import Manager module to select complex data and import it into PrestaShop. We used a product feed from an automotive wholesaler as an example. We break the 175/70R14 tire designation into 3 independent values: width, height and size, and then import them as features or attributes and generate combinations.
Our universal PrestaShop integrator with any vendor, wholesaler, warehouse and CSV and XML catalog is now available for PrestaShop 8.x as well! Don't wait, test the module and buy today! Check the available discount before you buy!
If you were wondering whether lossless conversion counting is possible without missing a single shopping cart, we have good news for you! We present complete solutions to integrate your online store with Google analytics tools.
Will I run an online store alone? Will I need outside support in my development? Should I partner with a freelancer or a company? These and similar questions are asked by many sellers. For the benefit of those whose questions circulate in forums, groups and on our email, I present the point of view of a person who has already taken his first steps on the rungs of the e-commerce ladder, both as a seller and a contractor.
With the Google Chrome update (v54), PrestaShop 1.5 and 1.6 are noting problems with saving edits to the product page and other subpages. Store owners complain that product editing succeeds only in 4-6 save attempts. The problem is related to browsers' removal of the ability to make synchronous XMLHttpRequest requests. To eliminate the problem apply one of the proposed solutions.
Our proprietary configuration is an optimal, fast and secure solution for VPS, dedicated and Cloud servers at providers such as OVH, Google Cloud, AWS or Digital Ocean. We guarantee a powerful working environment for testing, development, sales and online store management.
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